"To be creative means to be in
love with life. You can be creative only if you love life enough that you want
to enhance its beauty, you want to bring a little more music to it, a little
more poetry to it, a little more dance to it.", writes Osho. Does this resonate with you? Are you blessed
with a melodious voice and love to croon at times? Do you love to groove to the
tune of songs? Are you an expert at cooking mouth-watering cuisines? Are you a
fitness freak and want to share your knowledge about staying fit to the world
at large? Or do you just want to talk about important social issues and want to
bring some positive change in society? If any of these is true for you, you are
a creative person beyond doubt.
We
all know that the world wide web plays an important role in carving your
creative niche and enabling you to reach out to more people. One such platform
is TikTok. It's a very popular short video platform. Here you can create videos
of singing, dancing, cooking, or you can just lip-sync to popular songs and
brighten up an otherwise dull and dreary day.
But
TikTok is not only about entertainment. It has also contributed towards
educating masses about pressing issues of our masses. For example, recently the
whole country was going through lockdown to contain the spread of COVID-19. In
this time of the pandemic, TikTok launched an in-app quiz - "Kheloge Aap, Jeetega India",
to build public awareness about COVID-19. Then there was the
#GharBaithoIndiaCampaign to share ideas on how to stay safe and beat the
lockdown blues.
Recently
TikTok took an initiative under TikTok
for Good to conduct workshops with various NGOs in order to generate
awareness about critical social issues. The objective was to make the NGOs
aware of how TikTok can be utilized to raise public awareness about pressing
issues that concern the society at large.
There
was another campaign named #ShabashIndia as an intitiate to celebrate or rather
salute the people who have contributed to the safety of the nation by staying
at home or by working in order to contain the spread of COVID. TikTok created a
fun video film to show how people are staying put by trying new things at home.